Dipula Properties has unveiled a refreshed brand identity including its new name and logo in celebration of its 20 years in the South African property sector.

Formerly Dipula Income Fund, the REIT now operates as Dipula Properties – a change that aligns more clearly with the nature of its operations and strategic direction. The updated name directly communicates this shift, building on the company’s transition in 2022 from a dual-share structure to a single-share model which streamlined its original hybrid fund approach and clarified its identity as a property business.

“The rebrand reflects who we are today: a modern and purpose-driven property company that is clear on its role in creating sustainable value. We’ve grown and adapted over the years, and our brand now tells that story with greater confidence and clarity,” comments CEO Izak Petersen.

Its new logo reflects a clean, architectural form that conveys upward motion and forward momentum, designed to represent growth, ambition, and progress.

Since its establishment in 2005 and subsequent listing on the JSE in 2011, Dipula has built a portfolio of 161 retail, office, industrial and residential properties. The portfolio is defensively positioned, with township, rural and urban convenience retail contributing more than two-thirds of total income. The group’s long-term focus and steady performance have given it a solid reputation in the listed property space.

“Our rebrand is not just about marking 20 years, but also about preparing for the next chapter. We are excited about the opportunities ahead and remain committed to growing a business that delivers real impact for all our stakeholders.”